Case study

Case study: how a Casablanca restaurant generates more than 500 bookings a month automatically

A Casablanca restaurant (featured in our portfolio, website darelkaid.ma) now generates more than 500 bookings a month automatically, after deploying our Automated Acquisition System (Growth Pack). This page only repeats what is already published on this site; missing information is flagged.

Site du restaurant Dar El Kaid à Casablanca avec réservations automatisées par Infoway-AI

Starting point

Before our intervention, handling bookings manually via Instagram and by phone overwhelmed the team. Requests came in at all hours and, without a quick reply, some potential customers turned to a competitor.

Starting figure: [PLACEHOLDER: monthly booking volume before the project].

Strategy implemented

Automation & AI WhatsApp chatbot — deployment of the Automated Acquisition System (Growth Pack): 24/7 automatic replies, customer qualification, booking capture, and syncing of every new contact into the CRM (see our automation & AI chatbots service).

Connected website — the restaurant website is part of our web portfolio; it is linked to the restaurant’s WhatsApp to turn visits into bookings (see web design). [PLACEHOLDER: exact website scope: full build or redesign, go-live date].

Acquisition — the measured drop in customer acquisition cost implies acquisition campaigns: [PLACEHOLDER: channels used (Meta / Google), budget and period].

Measured results

500+ bookings a month generated automatically
10x faster at processing requests
↓ 45% customer acquisition cost (CPA)

Measurement period: [PLACEHOLDER: start and end month of the measurement]. Results observed with this client; they vary by sector, offer and budget.

Methodology

Results measured [PLACEHOLDER: exact methodology: e.g. before/after comparison over N months using bookings recorded in the CRM and campaign CPA].

Testimonial

"We tried several agencies for our restaurant. Only Infoway managed to bring us real customers who spend."

— Sarah Mansouri, Manager, Restaurant

Testimonial published on our home page (restaurant sector). [PLACEHOLDER: confirm this is the same establishment].

Going further

The mechanism (24/7 replies, qualification, CRM integration) is explained in our article AI WhatsApp chatbots: how Moroccan businesses stop losing customers at 3 a.m..

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